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AI Statistic

The Problems

Identifying the concerns surrounding Artificial Intelligence

Data privacy concerns have become increasingly prevalent due to the advancement of generative artificial intelligence. AI systems often collect, process and store substantial amounts of personal information to train their algorithms, improve performance and make predictions. This raises privacy concerns, particularly concerning the usage of personal data. This personal data can be embedded in language models and cannot be easily removed from the system. This presents a significant challenge as AI increases the risks of inadvertently exploiting confidential information about individuals and allowing unauthorized access to personal information. Databases of personal data fallen into the wrong hands of a cybercriminal could also lead to identity theft, cyberbullying and harassment.




“As artificial intelligence evolves, it magnifies the ability to use personal information in ways that can intrude on privacy interests by raising analysis of personal information to new levels of power and speed.”


- The Brookings Institution’s Artificial Intelligence and Emerging Technology (AIET)


The Dangers of Technology


In particular, one application of artificial intelligence algorithms includes facial recognition technology, which can exacerbate privacy issues due to the lack of consent and transparency regarding the usage of these systems. Machine learning has evolved to capture individual facial features to verify or locate their identity in databases, leading to many ethical and legal privacy concerns about individuals being tracked and identified without their knowledge or consent. From unlocking an iPhone to using filters on Snapchat, facial recognition systems are prevalent in society today, and can be intrusive and invasive when used for exploiting and tracking people. Explore some examples and implications of how artificial intelligence systems can negatively impact society.

Facial Recognition Technology
Facial Recognition Technology is increasing in popularity worldwide.

One third of facial recognition mistakes happen when attempting to identify women of colour.




Privacy Concerns Relating to Facial Recognition Technology





Real World Example

ChatGPT and Associated Privacy Risks

People affected by Pegasus Software

ChatGPT is a popular language processing tool capable of holding conversations based on user prompts, and it entails significant implications for user privacy. ChatGPT is not confidential since it collects, stores and uses all personal information, prompts, chat history and messages with the user to train its model as stated in their privacy policy. This collection of identifier data poses many security and privacy risks for users in cases of potential data breaches and violations.

ChatGPT Privacy Policy Statements

Discover How Artificial Intelligence Can Use Your Data


“(5) Who can view my conversations? As part of our commitment to safe and responsible AI, we review conversations to improve our systems and to ensure the content complies with our policies and safety requirements.”



“We collect information that alone or in combination with other information in our possession could be used to identify you (“Personal Information”)”



“(8) Can you delete specific prompts? No, we are not able to delete specific prompts from your history. Please don't share any sensitive information in your conversations.”



TIPS TO SAFEGUARD PRIVACY